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Posted by Hazel Cottrell | 29th August, 2015|Social Media Training Peterborough
Understanding The Periscope Icons
Understanding The Periscope Icons
In earlier blog posts and on our social media platforms we have been recommending that you all try out Periscope for your business and to build up the ‘trusted friend’ relationship with clients across your country and the rest of the world.
There are 4 icons on the main page of the app, a TV screen which will be a blank page when you start. It will show you current and recent videos (in the last 24hrs) of people you are following. As you watch periscopes you can quickly tap to follow them and you’ll get a notification (if you want) each time they broadcast.
The second icon is a globe and on this page you will see a map of the world with red circles and numbers on, when you click on these numbers in the red circles you will see the titles of the broadcasts. Using two fingers, as you would with a photo, you can zoom in and out to these areas – which you may choose to do in the UK as it’s such a small area.
At the top of this page you will also a tab that allows you to change the lay out to list. This allows you to quickly skim through the most popular periscope broadcasts that are currently live – you’ll often see a lot of periscope broadcasts giving tips to periscope newbies so look out for those to pick up new tips and tricks to help you out.
The third tab is a grey square with a grey circle and a red dot, this is where you click to broadcast – a scary button to press at first but this button will soon become your best friend. When you first click on this tab it will ask you to set your location, set up your camera and set up your microphone. As soon as that is set up you’re ready to go – but don’t worry, it doesn’t start broadcasting until you’re ready.
The fourth tab is 3 little heads with the top parts of their bodies; this is the ‘People’ page. It will list the people you follow on Twitter that are also on Periscope, it will show you who the most loved broadcasters are (as you scroll down) and there is the search facility so you can search for people.
Similar to Twitter, you can update your bio and people can search for your skills or knowledge areas. You can update your profile on Periscope by clicking on the face in the top right corner. Just pop in who you are, what you do and what you will be broadcasting about.
Please note this is as per the iPhone5 on 19th August 2015 at 3.28pm, updates may have taken place since this time.
twitter stats to surprise you
We recently came across the twitter stats from CashSherpa.com and a few of them definitely surprised us and we are pretty sure they will surprise you too so we thought we would share some of the more interested and surprising twitter statistics that we came across.
The statistic about hashtags and amount of hashtags in tweets was something we were aware of and we even wrote a blog post about it; which we often share with those that ‘over hashtag’. If you would like to see the stats for hashtags on Twitter look at our blog titled “Calm The HashTag Down”.
So here are the stats;
- If your tweet includes a link it is 88% more likely to be retweeted by your followers than if it does not include a link. (Take Home Note: include a relevant link)
- Brands have a 17% higher engagement level during weekends so it is a good idea to keep an eye on your Twitter account at the weekends, even if your business is officially closed.
- If your tweet has an image link you are 2 times more likely to get engagement than if you do not include an image link (Take Home Note: Include a relevant image)
- Tweets that are under 100 characters get 17% more engagement than tweets that are over 100 characters so don’t worry about keeping it short and sweet.
- The fastest growing age demographic for Twitter is 55-64 year olds; Twitter is no longer a social media platform just for the younger generations.
- As we have blogged about before, tweets with hashtags are 2 times more likely to get engagement from your followers.
- If you ask for a tweet to be retweeted you have a 12 times higher chance of it being retweeted and if you actually spell out the word ‘retweet’ you have a 23 times higher chance of your followers retweeting the post for you – but this doesn’t mean to ask for EVERY tweet to be retweeted; just a selected few.
If you would like help on Twitter; maybe some Twitter Training or Twitter Management for your social media accounts then please give us a call or contact us directly. We would be more than happy to help your business achieve more online through the use of social media and Twitter.